Iceland - Security Innovation Early Adopters

As one of Pinnacle Response’s longest and most valued customers, Iceland Foods have seen the benefit of our PRO2, PR5 and now PR6 Body Worn Video Cameras since 2009. We are proud of our relationship with such a forward thinking ethical company with proud values on protecting the environment. Not only was Iceland the first major UK food retailers to use Body Cameras, they also took the initiative to be the first to ban the use of palm oil and eliminate plastic packaging by 2023 to protect the environment. 

Iceland has seen first hand the benefits of deploying body-worn cameras for security staff in almost 400 outlets. To that end, Iceland has recently increased their deployment of PR6 body cameras and now can safely and securely upload their footage wirelessly to the cloud. The cameras are activated when an incident occurs and only footage classified as evidential is retained.

“Pinnacle Response have been fantastic partners over the past ten years and always worked with us to ensure we have the latest technology across our estate. The current product package is operationally sound and reliable, easy to use and provides perfect evidence when required”. Duncan Miles, Head of Security, Iceland Foods Ltd

“Iceland Foods are refreshingly visionary both in terms of customer focus, the environment and security. At Pinnacle Response, we are all very proud to now have a 10 year working partnership with such a strong high street brand and we look forward to continued success”.  Colin Stanford, Managing Director, at Pinnacle Response Ltd